http://www.youtube.com/watch?v=vfxCnZ4Dp3c

http://www.youtube.com/watch?v=ay_JoQatZj0

The trend to use flashmobs as a platform for ads continues with the latest VAIO commercial. Dupplicating the freeze event at the central park, they partnered with six fashion designers to create outfits for models that pose as mannequins. The real-life models use choreographed robotic motion to make them look just like a mannequin.

http://www.youtube.com/watch?v=Htqg-GaB0Vk

Flash Mobs are still one of the hottest trends in advertising and it seems it isn’t about to end anytime soon.

At Liverpool Street Station in London last Thursday (15th Jan) many watched open mouth a suddenly out of a throng of what seemed to be passengers and station staff a well choreographed series of dances broke out. Yes it was a Flash Mob.

They cast some hundred people and had them dress in normal work attire while passing through the rail station. All of  a sudden a mix started over the loud speaker and these people got into formation and began performing their choreographed show. The whole station froze and many joined in. Genius!